Guides
9 articles
Schema markup for AI search: what actually helps you get cited (2026)
Schema markup for AI search in 2026: which JSON-LD types plausibly help AI citation, what schema cannot do, copy-paste Article, FAQPage and Organization blocks.
How to build a brand entity AI engines recognize (2026)
Build a brand entity for AI search in 2026: how AI engines resolve your brand, why ambiguity kills recommendations, plus an entity audit and test prompts.
Why AI engines cite Reddit, G2 and review sites instead of your website (2026)
AI engines cite Reddit, G2 and listicles instead of your website because third-party sources corroborate claims. The 2026 source-type map and playbook.
How to structure content so AI engines actually quote it (2026)
How to structure content for AI citations in 2026: front-load answers, write self-contained sentences, use semantic triplets, size sections to survive chunking.
How to track AI referral traffic in GA4 from ChatGPT, Perplexity and Gemini
Track AI referral traffic in GA4 in 2026: exact host patterns, a custom channel group, regex segments for ChatGPT, Perplexity and Gemini, plus what GA4 cannot see.
How to configure robots.txt for AI crawlers: GPTBot, ClaudeBot and PerplexityBot
Configure robots.txt for AI crawlers in 2026: the exact GPTBot, ClaudeBot, PerplexityBot and Google-Extended user agents, allow or block directives, and a copy-paste template.
Why your top Google rankings don't translate into AI citations (2026)
Ranking number one on Google does not equal an AI citation in 2026. The gap is structural: AI engines cite third-party listicles, extractable chunks and reviews, not your page.
How to choose a GEO tool in 2026: a buyer's evaluation framework
How to choose a GEO tool in 2026: score every vendor on 9 weighted criteria (engine coverage, per-country data, API/MCP, contacts, refresh, price-per-prompt).
What is GEO? The complete guide to generative engine optimization in 2026
Generative Engine Optimization (GEO) is the practice of getting your brand cited by AI search engines like ChatGPT, Perplexity, and Google AI Overviews. Learn what GEO is, how it differs from SEO, and the proven strategies to increase your AI visibility.